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Good Will Good KarmaYouth Animal Rescue & Community Impact
Will Finch, Founder & Animal Welfare Youth Leader
workspace_premium Canadian Choice '26

Advocacy Since

Age 7 • 2018

Impact Raised

$50,000+

verified Official Media Dossier & Press Profile

Will Finch

Youth Animal Welfare Leader, Community Advocate & Philanthropist

Co-founder of Good Will Good Karma, Will began his life-saving mission in Brant County at the age of seven after the heartbreaking loss of his rescue dog, Karma. What started as compassionate community hustle has evolved into an institutional youth-led movement, mobilizing over $50,000 for critical surgeries, regional veterinary triage, and shelter rescue operations across Ontario.

military_tech Canadian Choice Award 2026 tv Breakfast Television Guest live_tv Global News Susan Hay Feature newspaper CityNews Toronto Profile mic Kindness Is Everything ('21 & '25)
Formal Recognition

Official Accolades & Civic Honors

Peer-reviewed, civic, and athletic distinctions recognizing six consecutive years of relentless community service.

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Winner • 2026

Canadian Choice Award

Awarded for premier Animal Rescue Services across Brant County, validating grassroots excellence and community transparency.

Brant Regional Category
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Finalist • 2026

Frank Bricker Memorial Award

Nominated for outstanding Male Youth Leadership by Grand Erie District School Board & Brantford Sports Council.

GEDSB / Brantford Sports Council
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Honoree • Civic Athletics

Kevin Finney Memorial Award

Celebrated for exemplary sportsmanship, peer leadership, perseverance, and dedication on and off the athletic field.

Leadership & Character Tribute
newspaper Public Record & Broadcast History

Media Coverage & Investigative Features

Every milestone meticulously documented across national television, regional syndication, municipal press, and in-depth audio features.

BrantBeacon

Building hope and community support through animal rescue

Comprehensive long-form profile on the genesis, expansion, and multi-faceted youth leadership of Good Will Good Karma, chronicling Will’s signature 2026 birthday fundraiser drive.

article In-Depth Profile Print & Digital
BrantBeacon

Fundraiser brings community together for two causes

Coverage of the high-turnout July 4th community BBQ and charity lemonade drive, bridging direct emergency funding for the Kidney Foundation alongside GWGK animal triage.

event Civic Philanthropy Community Beat
Podcast Ep. 108

Kindness Is Staying With Good Will Good Karma

At age 15, Will returns to the broadcast mic with host Nicole to analyze five years of organizational transformation, youth volunteer governance, and high-volume rescue challenges.

podcasts 42 min Audio Stream Episode
CityNews Toronto

12Yr old animal rescuer sets big birthday goal

Televised field report by reporter Audra Brown highlighting Will’s annual winter rescue supply campaign and his tireless crusade for medical pet funding across southern Ontario.

tv Audra Brown Field Piece CityNews TV
CHCH News

12-year-old Mount Pleasant boy has made it his mission to rescue animals

Broadcast television piece spotlighting Mount Pleasant roots, local volunteer mobilisation, and Will’s partnership with surrounding veterinary clinics to save critical cases.

videocam Evening Broadcast CHCH Television
BrantBeacon

Sibling duo battling pandemic pet crisis with Good Will Good Karma

Investigative feature examining the surge in animal surrenders post-lockdown, and how Will and Jada Finch organized critical foster networks to relieve overwhelmed county shelters.

newspaper Regional Feature Read Article
FM101 Milton Now

Radio feature on $10,000 SickKids & rescue drive

On-air radio interview and syndication across Orangeville and Halton documenting Will’s targeted dual-charity milestone for SickKids pediatric support and rescue shelter logistics.

radio FM Radio Segment Audio Archive
Podcast Ep. 14

Kindness Is Creating Good Karma

The foundational 2021 podcast origin episode capturing Will's heartfelt reflections on the passing of puppy Karma and his initial determination to raise micro-grants for homeless animals.

podcasts 35 min Origin Story Stream Archive
Global News

Siblings raise $48K for animal rescues across the GTA

Prominent investigative and inspirational segment anchored by Susan Hay, celebrating the sheer scale of the Finch siblings’ direct donations across Greater Toronto rescue agencies.

live_tv Susan Hay Making a Difference Global Broadcast
CityNews Toronto

Dedicated 'Good Will Good Karma' broadcast feature

Primetime feature charting the emergence of Good Will Good Karma as a province-wide non-profit beacon, driving veterinary medicine sponsorships for rescued strays.

live_tv News Hour Segment Citytv
blogTO

11-year-old boy and 17-year-old sister raise over $40k for animal rescues in Toronto

Viral digital media story tracking the widespread social backing and public goodwill generated by the Finch family’s grass-roots pet rescue campaigns across Southern Ontario.

public Digital Feature Read Coverage
Modern Mississauga

Small Business & Community Profile: TUIT Tasks & GWGK

Early entrepreneurial profile focusing on youth work ethic, community odd jobs, and how small-scale neighborhood micro-enterprises directly bankrolled animal rehabilitation.

storefront Civic Entrepreneurship Profile Archive
Breakfast Television

Live Morning TV guest appearance with Levi Creek & Rotary District 7080

National morning broadcast feature highlighting 10-year-old Will live on set, joined by Rotary District 7080 leaders to showcase the transformative power of youth philanthropy.

live_tv Live Studio Segment Citytv / BT
campaign Bookings & Media Relations

Invite Will to Speak at Your School, Gala, or Broadcast

Will regularly delivers inspiring keynotes on youth leadership, animal ethics, and civic activation. For interview requests, high-resolution media assets, or school presentation bookings, submit your inquiry below.

school

School & Youth Summits

Empowering student bodies to lead actionable community rescues.

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Broadcast & Press

Verified press quotes, studio appearances, and audio interviews.

Direct Media Inquiry

Responses provided within 24–48 business hours.

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